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You thought the food scene couldn’t get any more diverse than it currently is? You thought wrong. London’s new biggest hit, launched on the 22nd of July this year, just assembled a curated selection of some of London’s biggest food players within one building. Center Point, already a prominent London Landmark, has just upped its game.

This new food arcade is basically a luxurious version of your usual food hall. It features a Mezzanine seating area, outstanding wall art, music events and rotating kitchens. Food businesses are said to have one year of shelf life before giving up their space for the next hot vendor. The aim is to keep the offer fresh and to regularly bring new distinctive flavors to the table.

According to the design statement: “Our carefully curated ‘new to London’ concepts represent a cross-section of affordability and everyday indulgence”

Now concerning the current pop-up restaurants: The main focus here is TāTā Eatery’s new katsu sando shop and rice bowl operation, Tóu. They are settled in “The Loft” area, described as “an incubation-focused mezzanine kitchen space”, available exclusively to only the most exciting emerging food concepts.

Joining Tou are:

  • Lina Stores, an iconic italian fresh pasta vendor established in Soho already since 1944.
  • Pophams Projects, an artisanal bakery known for its delicious handmade viennoiserie pastries.
  • Pastorcito, an authentic Mexican restaurant introducing the market taquerias of Mexico with delicious corn tacos and Gringas.
  • Oklava, a restaurant that serves modern turkish food complemented by a refined wine list.
  • Flat Iron Workshop, an experimental venue for new dishes and cuts for the popular London steak chain.
  • Casita Do Frango, the new sister concept of Casa do Frango cooking up it’s core wood-charcoal grilled chicken with a selection of traditional Portuguese dishes.
  • Chotto by Chotto Matte, specialized in Peruvian and Japanese fusion flavors centering around the finest Nikkei cuisine.

This beautiful assembly of eight independent kitchens will have you tasting specialties from all over the world, satisfying everyone’s taste. In addition to the restaurants, there are two bars, including one where customers are invited to mix their very own drinks. Cocktails cost on average £9 with a selection ranging from chocolate-infused Old Fashions, lavender G&T and hot pink Martinis.

Step into this maze of food vendors and you will experience dim lighting, misleading mirrors and bright Kaleidoscopes, and a new experience each time. Head of Operations, Thierry Brocher, depicts: “It’s all about the theatre of food — the sights, the sounds, the feel, the taste”. The place will be in constant evolution, never ready to settle. Design-led, energetic and diverse, we expect the venue to attract large numbers of Londoners and beyond.

The ‘theatre’ is open every day of the week. You can visit for morning coffee & pastries, lunch, dinner and drinks in the evening. What else does anyone need?

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